International Breweries Celebrates 2021 Sustainability Month

Sodiq Yusuf

IN line with its theme, “Better World for All”, International Breweries Plc has commemorated this year’s Sustainability Month with an array of activities to promote the efficient use of assets and resources to improve human welfare, maintain business profitability and preserve natural capital to ensure stakeholder value.

The giant brewers who are a proud part of AB InBev, reinforced its commitment to reducing the harmful use of alcohol in Nigeria by driving positive impact through smart drinking initiatives and reigniting its commitment to making every experience with beer a positive one during this year’s Global Smart Drinking Week.

The company embarked on a tree planting project, beach clean-up and school beautification projects to consolidate their efforts in advancing the United Nations Sustainable Development Goals.

Speaking at the commencement of the initiative in Lagos, Managing Director, International Breweries Plc, Hugo Rocha, explained that in line with International Breweries vision of “Bringing People Together for a Better World,” it was important for the company to demonstrate its unflinching commitment to managing environmental resources effectively through volunteering. 

He said: “We are determined to build a company to last, but we know we can only do that with a healthy, natural environment and thriving communities. With our 2025 Sustainability Goals, we are proud to be contributing to the UN’s Sustainable Development Goals and the broader global sustainable development agenda while ensuring holistic environmental and social impact as well as drive transformational change across our entire value chain.

The Lead, Sustainability and Stakeholder Management, International Breweries Plc, Boluwatiwi Omidiji, said: “As an organisation, International Breweries is focused on engendering the values of volunteering, support, and kindness through its projects. 

“We are striving to go beyond traditional corporate social responsibility to create shared value for businesses and communities with the most comprehensive, technology-driven smart drinking portfolio.”