Manchester United despite being second in the English Premier League this season were crowed the most valuable football team in the world according to a report by accounting firm KPMG on Wednesday.
The Red Devils’ overall value went up by five percent in comparison to 2017 to more than 3.2 billion euros (£2.8 billion pounds, $3.77 billion), knocking off Real Madrid on 2.9 billion euros and FC Barcelona on 2.8 billion euros.
“We calculate the assets of each club, if they own a stadium for example, the value of the players, but also the value of the brand or image with advertising contracts and their reach on social networks,” said Jacques Boussuge, head of sports advisory at KPMG.
Of the 32 European clubs assessed, Bayern Munich came fourth with 2.55 billion euros, Juventus were ninth on 1.3 billion euros, with Paris Saint-Germain in 11th place, with an estimated value of 1.14 billion euros.
“PSG is progressing… but it takes time and is limited by financial fair play regulations,” Boussuge said.
In total, the financial value of the 32 clubs reached an estimated 32.5 billion euros, a 9 percent increase on 2017.